William Atmadja is responsible for designing and leading our research experiments. Notably, his background features hands-on experience in food science research where he developed an innovative instant sorghum which served as healthier, diabetic-friendly alternative to traditional instant porridge.

William Tan was responsible for creating the visual identity of the brand. With proficiency in web design, he was responsible for the development of the website, branding design, and market research.

Shakti has an overwhelming interest in video editing as well as economics. His skills were crucial in the development of our product video as well as the initial stages of developing our MVP.

Miguel has a deep passion in STEM and innovations that promote the betterment of society. Along with being the product development lead, Miguel was responsible for the screenwriter of our product video and content creation for the website.

Rehan has significant experience in finance and business, once interning in an Indonesian hedge fund. In addition to lead market researcher, Rehan was responsible for developing the pitch deck.